Talk. They Hear You.
The “Talk. They Hear You.” campaign aims to reduce underage drinking and other substance use among youths under the age of 21 by providing parents and caregivers with information and resources they need to address these issues with their children early and often.
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PARENTS HAVE A POSITIVE INFLUENCE ON THEIR CHILDREN’S DECISIONS NOT TO USE ALCOHOL AND OTHER DRUGS
78.4% of high school students report parents or other adults in their family have ever talked with them about what they expected them to do or not to do when it comes to alcohol or other drug use.*
YOUTH ARE MORE LIKELY TO TRY ALCOHOL THAN OTHER SUBSTANCES
The Talk. They Hear You.® campaign engages parents and caregivers in the prevention of underage drinking and other substance
Underage drinking and other substance use remain national public health issues, especially among adolescents.
2018 MiPHY Survey*
GCPC 2020 Community Norms Survey**